Advertising Policy for Impheri
At Impheri, transparency and user trust are top priorities. This Advertising Policy explains how we integrate advertisements into our platform, what kind of data may be collected by our advertising partners, and how these ads help support the continued operation of our website.
1. Purpose of Advertising
Impheri displays ads to help cover the operational costs of maintaining and improving our content. The presence of advertising allows us to offer free access to articles, guides, and other resources that we produce for our audience.
We carefully choose our advertising partners to ensure that the ads shown are relevant, safe, and compliant with applicable privacy laws and advertising standards.
2. Ad Networks and Partners
Our site uses Google AdSense and other third-party advertising networks or partners. These networks may use cookies, pixels, or similar tracking technologies to deliver personalized ads based on your browsing behavior, interests, and geographic location.
Common partners include:
- Google AdSense / Google Ad Manager (AdX)
- Affiliate marketing networks and programmatic advertising platforms
- Other technology partners that provide contextual or behavioral ad targeting
You can learn more about how Google uses data in advertising by visiting:
How Google uses information from sites or apps that use our services
3. Data Collection and Tracking
Advertising partners may automatically collect certain information when you visit our website, including:
- IP address and device type
- Browser type and language
- Pages visited and time spent
- Approximate location
- Interaction with ads (e.g., clicks or views)
These data points are generally used to:
- Serve more relevant and useful ads
- Measure ad performance and effectiveness
- Prevent fraud and ensure ad quality
You can control or disable personalized ads by visiting Google’s Ad Settings page:
https://adssettings.google.com/
4. Use of Cookies and Tracking Technologies
Cookies and similar technologies (such as web beacons or pixels) are used to:
- Recognize returning visitors
- Display ads relevant to your interests
- Measure campaign success and optimize delivery
By continuing to browse our site, you consent to the use of cookies and tracking tools in accordance with this policy and our Privacy Policy.
If you prefer not to allow cookies, you can manage or delete them in your browser settings.
5. Editorial Independence
While we monetize through advertising, Impheri maintains full editorial independence. The presence of ads does not influence our opinions, reviews, or recommendations. All our articles are written with integrity, accuracy, and impartiality, regardless of any commercial relationship.
Sponsored posts or collaborations will always be clearly labeled as “Sponsored”, “Advertisement”, or “Paid Partnership” to ensure transparency with our readers.
6. Third-Party Responsibilities
We do not control the content, practices, or privacy policies of third-party advertisers. When you click on an advertisement, you may be redirected to a website that is not under our control. We recommend reviewing the privacy and cookie policies of any external site you visit.
7. Consent and User Rights
By using our website, you acknowledge and consent to the use of advertising cookies, tracking technologies, and personalized ads provided by Google and other ad partners.
Users in certain regions (such as the European Union or Brazil) have specific rights under local privacy laws, including the GDPR and LGPD. You may withdraw consent to personalized ads at any time through your browser or Google Ad Settings.
8. Policy Updates
This Advertising Policy may be updated periodically to reflect changes in our practices, advertising relationships, or applicable regulations. The date of the last update will always be displayed at the bottom of this page.
Last updated: October 2025
Contact: For questions about this Advertising Policy, please visit our Contact Page or use the contact form available on our website.